The Digital News Academy

The Digital News Academy is a partnership between News Corp Australia and Google delivered by internationally renowned education provider Melbourne Business School. The world-leading academy will provide up-to-the minute tools, techniques and insights on digital journalism, audience behaviour, storytelling techniques and successful commercial news models from Australia and across the world. I developed the brand identity, logo and primary (branding) and secondary (curriculum) colour palettes for their launch, working with multiple stakeholders including Google HQ in California.

BRAND DEVELOPMENT + GRAPHIC DESIGN

 
 
 

logo

 
 
 
 

logo colour palette

 
 

primary colour palette

 
 

secondary colour palette

 
 

typography