Spotlight

Spotlight was looking to engage fashionable race-goers and briefed SUDDENLY to create several stop motion social media videos showing how to DIY your own Spring Racing hats and fascinators. I developed a series of bold, bright sets and storyboarded step-by-step videos that we rolled out across all their platforms.

ART DIRECTION + STORYBOARDING + SET DESIGN

 
 
 
 

set moodboard

 
 

storyboards

 
 

social videos